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Dean Peters's avatar

This feels less like a roadmap, more like a well-crafted features contract. Nothing wrong with that, but let’s not confuse it with a strategic roadmap built around outcomes.

A true roadmap charts the path from today’s messy middle to the outcomes we’re aiming for. That strategy should drive what gets built ... not the other way around.

Otherwise, we risk sliding into order-taking mode, serving requests instead of steering growth. Tactics should follow vision, not lead it.

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